Start With Why – Simon Sinek
13, December 2010 Leave a comment
You know when you watch a knowledgeable, extremely articulate person explain a theory that you’ve believed in and been banging on about for T I M E and you can only dream of being able to explain it half as eloquently? No? Just me?!
Well yes, this is Simon Sinek who is a real OG. He wrote the Golden Circle, a coveted book based on a model he created that identifies what sets apart the most successful and influential individuals and organisations.
It’s all about the WHY. What is your why??
“He gave the ‘I have a dream’ speech, not the ‘I have a plan’ speech” – Simon Sinek