Start With Why – Simon Sinek

You know when you watch a knowledgeable, extremely articulate person explain a theory that you’ve believed in and been banging on about for T I M E and you can only dream of being able to explain it half as eloquently? No? Just me?!

Well yes, this is Simon Sinek who is a real OG. He wrote the Golden Circle, a coveted book based on a model he created that identifies what sets apart the most successful and influential individuals and organisations.

It’s all about the WHY. What is your why??

“He gave the ‘I have a dream’ speech, not the ‘I have a plan’ speech” – Simon Sinek

Thanks to Julie Hall of Women Unlimited who organised TedXKingsX last week where this TED talk was shown! Also thanks to the wonderful Servane of Ogunte for the ticket!

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